Reach out · a Lanes play
Win back trial users who went quiet
Ask quiet trial users what got in the way, one by one.
Gmail
Stripe
- Up to 1 hour a run
- Writes to your contacts
The problem
Most trials end in silence, and you never learn why. A personal question from the founder wins some back and tells you what to fix.
How your agent runs it
- Opens the list you name, like your Stripe dashboard, your admin page or a signups sheet, and finds people who started a trial, then stopped or didn't pay.
- Leaves out anyone who said no, cancelled with a complaint still open, asked not to be contacted or heard from you in the last 30 days.
- Sends the number of people you asked for one short personal note from your inbox, from you, the founder. It says you noticed they tried it and asks one specific question about what got in the way.
- Mentions the news in your offer only if it answers a reason people gave. No discount unless you offered one, no guilt and no fake urgency.
- Saves each person with their signup or trial date, proof the note was sent and any reason they give, so you learn why trials stall.
What you tell it
- What you offer
- For example: Bank sync, which trial users asked for, is live
- Where your quiet trials are listed
- For example: Stripe trials that ended unpaid in the last 60 days
What counts as done
- The number of notes you asked for, each with proof it was sent, and a clear note if it fell short.
Before anything counts, a second agent opens the proof and checks it.
FAQ
About this play
How does the Win back trials that went quiet play work in Lanes?
Ask quiet trial users what got in the way, one by one. Lanes uses a browser the way you do, signed in as you, on Gmail and Stripe. Opens the list you name, like your Stripe dashboard, your admin page or a signups sheet, and finds people who started a trial, then stopped or didn't pay. Leaves out anyone who said no, cancelled with a complaint still open, asked not to be contacted or heard from you in the last 30 days.
Does the Win back trials that went quiet play send messages from my accounts?
Yes, to people already in your contacts or your Gmail, from your own connected account. Every send stays within your daily cap and your sending hours. Lanes never writes to anyone who unsubscribed, bounced or asked not to be contacted.
How long does a run take?
A run of Win back trials that went quiet can take up to 1 hour. At the end, Lanes tells you what it finished, with proof.
What do I need to connect?
Connect the accounts this play needs, such as Gmail, LinkedIn or X. For Gmail, choose Connect Gmail in Settings > Email, choose your address on Google's permission screen and allow access. Lanes then works from your connected accounts. Everything else it reads on the public web. This play works on Gmail and Stripe.
Related plays