Plays
The work your agents run to find customers
Each play is real work on real sites, run by Lanes agents in a real browser, signed in as you where a site needs it. Ask your agent for one by name, or describe the customers you want and let it plan the work.
Find customers
Find users
One goal. AI chooses the channels, runs the work and adapts.
See the playFind customers
Find real prospects, research and save every one, then reach out to each.
See the playFind a warm intro
Who you already know who can get you into a company you want.
See the playBuild an account list
Target companies, not people: the case for each, saved where Find customers starts.
See the playFind people asking for a solution
Discover users with an active problem your product can solve.
See the playFind users across communities
Find potential users in niche forums, Hacker News and GitHub.
See the playFind buyers in launch discussions
Find people expressing a real need in product launch comments.
See the play
Reach out
Outreach at scale
A team: one finds them, three research, write and send. In parallel.
See the playSend targeted cold emails
Find a small batch of buyers and send each a specific offer.
See the playReach buyers on LinkedIn
Send relevant LinkedIn messages to verified potential buyers.
See the playReach people who already looked at you
Write to the people who viewed your profile or reacted to your posts.
See the playReach people looking to switch
Find explicit switching requests and offer a relevant alternative.
See the playReach local business owners
Find nearby businesses with a visible need and contact the owner.
See the playReach companies hiring for the problem
Use live job openings to find buyers with an active need.
See the playReach newly funded buyers
Contact growing companies whose current work fits your product.
See the playReach buyers using a matching tool
Find companies whose existing tools make your offer relevant.
See the playFind agency referral partners
Contact agencies already serving your ideal customers.
See the playFind complementary product partners
Propose a shared customer use case to complementary products.
See the playAsk happy customers for referrals
Ask suitable existing customers for one specific introduction.
See the playRestart interested conversations
Follow up with prospects who previously showed real interest.
See the playInvite interested people to try it
Send a working trial invitation to people who asked for access.
See the play
Get seen
Post on X
Publish a useful post that brings the right users to your product.
See the playPost on Reddit
Find a relevant subreddit and contribute a post that fits its rules.
See the playFind users on X + Reddit
Find qualified users and reply helpfully on X and Reddit.
See the playReply to buyers on X
Answer people actively asking for a product like yours.
See the playLike posts on X
Like audience posts so people check who liked them.
See the playAnswer buying questions on Reddit
Join relevant recommendation threads with helpful answers.
See the playPitch niche newsletters
Pitch relevant editors a useful product story for their readers.
See the playPitch creators with the right audience
Offer a relevant demo or collaboration to niche creators.
See the playGet listed in relevant directories
Submit your product to relevant free directories.
See the playShare a useful resource in communities
Put a genuinely useful resource in relevant, permitted channels.
See the playAnswer product questions on Quora
Answer relevant questions with practical, transparent advice.
See the playPost a product demo on LinkedIn
Publish a concrete use case with a working path to try it.
See the play
Go back to building.
Tell your agent who you want to reach. It picks the plays, does the legwork and books the calls.
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