Reach out · a Lanes play
Follow past users to their new companies
Write to past users who moved to a company that could buy.
LinkedIn
Gmail- Up to 1 hour a run
- Writes to your contacts
The problem
Your best users keep moving to companies that could buy. Nobody notices the move until months later, when the moment has passed.
How your agent runs it
- Reads your contacts, your CRM and your Gmail for the people you describe who used your product or pushed for it before.
- Checks each one's LinkedIn profile for a move to a new company in the last six months.
- For the number of people you asked for whose new company fits, sends one short personal note where you already talk. It congratulates them briefly, mentions what you really did together and asks whether the problem exists in their new job.
- Never suggests the new company is a customer. Skips anyone who left on bad terms, has an open complaint or asked not to be contacted.
- Saves each person with their new company, the profile link that shows the move and proof the note was sent.
What you tell it
- What you offer
- For example: Bookkeeping for startups, now with payroll
- Which past users to check
- For example: Everyone who used us at a paying customer
What counts as done
- The number of notes you asked for, each with proof it was sent, and a clear note if it fell short.
Before anything counts, a second agent opens the proof and checks it.
FAQ
About this play
How does the Reach past users who changed jobs play work in Lanes?
Write to past users who moved to a company that could buy. Lanes uses a browser the way you do, signed in as you, on LinkedIn and Gmail. Reads your contacts, your CRM and your Gmail for the people you describe who used your product or pushed for it before. Checks each one's LinkedIn profile for a move to a new company in the last six months.
Does the Reach past users who changed jobs play send messages from my accounts?
Yes, to people already in your contacts or your Gmail, from your own connected account. Every send stays within your daily cap and your sending hours. Lanes never writes to anyone who unsubscribed, bounced or asked not to be contacted.
How long does a run take?
A run of Reach past users who changed jobs can take up to 1 hour. At the end, Lanes tells you what it finished, with proof.
What do I need to connect?
Connect the accounts this play needs, such as Gmail, LinkedIn or X. For Gmail, choose Connect Gmail in Settings > Email, choose your address on Google's permission screen and allow access. Lanes then works from your connected accounts. Everything else it reads on the public web. This play works on LinkedIn and Gmail.
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